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Why We Do What We Do

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Texas CEO Magazine
Jun 16, 2020
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Why We Do What We Do
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by Robert Callahan

Nike, Pepsi, Nickelodeon, Spotify, Disney, MTV. Paw Patrol and Sesame Street. What do these brands and shows have in common? In the wake of the killing of George Floyd, as people took to the streets to express their outrage at that and other injustices against minorities, they all clearly communicated what they believe in.

Traditionally…

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