Texas CEO Magazine

Texas CEO Magazine

The CEO’s Voice: Understanding the Power and Influence of Language in Leadership

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Texas CEO Magazine
Mar 13, 2024
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 The CEO’s Voice: Understanding the Power and Influence of Language in Leadership

Words deserve respect. If you get the right ones in the right order, you can nudge the world a little. —Tom Stoppard

The words of a CEO have inordinate weight.

Though you cannot interact personally with each employee, customer, and shareholder, these people all listen closely to what you say—and how you say it. Even subtle word choices send loud signals. …

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