Challenging Conventional Wisdom: The Risks and Rewards of Rethinking Business Mental Models

Beware of faulty models.

Mental models help all of us think about our businesses and the world. Some of them are great aids to the CEO.

But we must also beware of getting locked into old or faulty models.

“We set a strategy and then we execute it” is a classic model that can actually prevent CEOs from seeing how deeply interlinked and reciprocal strategy a…