Building A Championship Culture

The Rapid Rise and Leadership Insights of Sonny Dykes at TCU

When Sonny Dykes took on the head football coaching job at Louisiana Tech in 2010, he urged patience from Bulldogs fans. His system would take a while to get going, he explained, but it would work.

Sure enough, the Bulldogs improved steadily each of the three years of his tenure. By 2012, Dykes …